About Us

The rhythm of the resort

Courchevel works four months a year, and inside those four months the calendar is stricter than in any other city on our network. The lifts open in mid-December and close in mid-April. Between those dates sit several different regimes: a quiet December before Christmas, two weeks of absolute saturation over the holidays, a lull in the second half of January, saturation again in February, and soft sunlit skiing through March.

The resort was built in 1946 as the first French station designed for skiing from scratch, and that logic still shows: accommodation sits directly on the slope, you leave the hotel on skis and come back on skis. The village stands at 1,850 metres; the top of the sector is Saulire at 2,738. The client is on the mountain during the day, and everything alive begins after four, when people come down for the aperitif.

The weekly rhythm is set by Saturday — changeover day for almost every chalet. On Saturday the road up from Moûtiers is jammed and restaurants are half empty; Sunday and Monday run quiet; Wednesday to Friday the dinners are dense; Friday and Saturday nights belong to the clubs. The average guest comes for five to seven days, and the typical request we get is accompaniment across two or three consecutive evenings, not a single meeting. The manager replies on Telegram within three minutes, and in an ordinary season week matching a model takes 30-120 minutes. But there's a factor here you don't have in Moscow or Dubai: you have to physically get up the mountain.

The season: two peaks and an empty summer

From 24 December to 6-7 January, Courchevel compresses to its limit. In 1850 there are no rooms free in the Palace-rated hotels, no tables in the Michelin dining rooms, no seats on the Geneva transfers — and no point at all in writing "we'd like someone tonight". Russian-speaking guests have traditionally taken this week whole: the holidays are long, and the habit of coming here goes back to the two-thousands. For these dates you book two to three months ahead, along with the chalet, the flight and the table.

The second wave is February. The French school holidays are split across three zones and together cover most of the month, with the British half-term on top. The audience changes: families instead of groups of friends, dinners shift earlier, the clubs run more evenly. Demand stays high, but planning is calmer — two or three weeks is usually enough.

Between the peaks sit windows not many people know about. The second half of January: the holidays are over, the school break hasn't started, the snow is properly in, and the resort is half empty — a table at Le 1947 takes a week's notice, hotels quote sane rates, matching runs within the hour. March tells a similar story: high sun, wintry snow on the upper pistes, terraces open all day. When the dates are flexible, those are the stretches we recommend.

And from late April to early December, Courchevel is close to empty — we say that plainly. The lifts are still, most Palace-rated hotels are shut for the shoulder season, the Michelin restaurants are shut with them, and there is no nightlife at all. In summer the altiport operates, Aquamotion is open in Village, the walking routes are waymarked, cyclists climb the Col de la Loze, and there's a nine-hole golf course by the altiport. We take summer requests, but we fulfil them differently: the model travels in from Geneva, Lyon or the Côte d'Azur, logistics are agreed in advance, and a "today" format doesn't exist here in summer. November and May are dead months. December bookings open in September, and the first dates to go are 28 December to 3 January.

Where we work

Courchevel 1850 is the core of our work. Officially it has simply been called Courchevel since 2016, but everyone, locals included, still says "1850". This is where you find Le Jardin Alpin with Les Airelles and Cheval Blanc, Rue de Bellecôte with Aman Le Mélézin and Barrière Les Neiges, Route des Chenus with Le Chabichou, Rue des Clarines with Le K2 Palace, the La Croisette square with the lift departures, and Rue du Rocher with the boutiques. All of it fits inside a fifteen-minute walk, but with serious gradient: in winter people move between the quarters by taxi.

Courchevel Moriond 1650 is the second level: south-facing, sun until evening, lower prices. It's often chosen by people who come to ski and drive up to 1850 for dinner — ten minutes by car. Courchevel Village 1550 is the quiet family level, two minutes from Aquamotion on Route des Eaux Vives, a large water and spa complex that stays open in summer too. Courchevel Le Praz 1300 is the most village-like part: old chalets, a lake, the Albertville 1992 Olympic ski jumps, the restaurant Azimut. Le Praz is the one place on the resort that still feels like a Savoyard village rather than a station.

Trips around the region are by arrangement: Méribel (20 minutes on skis over the pistes, around 40 by road), Val Thorens, La Tania, Moûtiers with the railway station (30-40 minutes down the switchbacks), Annecy (two hours), Geneva (2.5 hours), Chambéry (1.5 hours), Lyon (2 hours). Format and terms for trips like these are agreed separately, at least a day ahead, and in winter preferably three or four days ahead: mountain roads depend on the weather.

Etiquette and dress code

Courchevel has two wardrobes in a single day, and mixing them up doesn't work. Until four the resort dresses in ski gear — people arrive at La Folie Douce and on the terraces of Le Cap Horn and Le Chalet de Pierres straight off the slope, still in ski boots, and that's the normal format. After eight in the evening a different resort begins: Le 1947, Le Kintessence, Le Chabichou — evening rooms with their own level of formality, a jacket for the guest, a dress or a tailored look for the model.

The main local adjustment is footwear and temperature. From taxi to restaurant door you walk on packed snow, minus ten in the evening is routine, and heels simply don't function outside. Everyone who has been here does the same thing: warm boots and outerwear for the journey, a change of shoes in the bag, swapped at the cloakroom. Same with open dresses — the room is warm, the ten metres to the car are not. We talk this through at the coordination stage, venue by venue.

An evening in a private chalet is the softest format for clothing: smart casual, nothing formal. Clubs (Les Caves de Courchevel, La Mangeoire) are evening dress — no ski boots or down jackets inside. Lunch on the mountain is ski gear, no alternatives. Reception staff at the resort's hotels treat visits to guests as routine: a correct arrival means arriving calmly, no luggage, and a visit to a named guest agreed in advance.

Things we say plainly about Courchevel

The minimum slot is two hours, and we don't go below that anywhere on the network. In Courchevel two hours is strictly a hotel format: getting to a restaurant, having dinner and coming back inside that window is not possible. The real working format here starts at four hours and goes up — more often, the whole evening.

Base pricing: from €1,500 for two hours, €2,000 for four hours. Media segment — from €3,500 for two hours and from €5,000 for four. A night, 24 hours, two days and any trip beyond the resort are on request, agreed personally through the manager: there are too many variables in the mountains to put a fixed figure on them. Payment — cash in euros, bank transfer, cryptocurrency.

A separate point on the model's logistics, and this is what fundamentally separates Courchevel from a city. There is no "she'll be there in fifteen minutes" here: the nearest station is Moûtiers, the nearest airports are one and a half to two and a half hours away, and the road up is twenty kilometres of switchbacks. So the model's travel and accommodation on the resort during the season are agreed separately and paid by the client. For a run of several consecutive evenings that actually works out easier and cheaper than one-off arrivals.

For Christmas and New Year week and the February holidays, terms are fixed in advance with a deposit: the dates are tight, and without fixing them a model simply can't be held. Sharing a model's photos with third parties is forbidden. We don't haggle after the meeting. These boundaries are the same across all 58 cities of the network.